Book a ControlFrame demo

Cal.com is the chosen booking surface because it is straightforward to embed, developer-friendly, and can be replaced by a sales-owned scheduler later.

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Review status

Live calendar embed is deferred until Sam confirms the booking account. Lead capture uses /api/gtm/lead and reports CRM configuration state.

Buyer fit

Healthcare compliance, audit firms, CISOs, security assurance, and regulated product teams.

CRM routing

HubSpot selected for first pass because it has a free tier and simple forms/private app APIs. Salesforce can replace it for enterprise motion.

UTM tracking

Form schema includes source, medium, campaign, content, and term fields.